Mark Himmelsbach

CEO & Co-Founder

Co-founder of Episode Four and creator of RYA, Mark brings decades of experience translating cultural insight into breakthrough ideas for some of the world’s biggest brands. He leads the vision behind RYA’s creative intelligence platform and its role in reshaping how marketers think and create.

Teddy Lynn

CCO & Co-Founder

A pioneering creative leader, Teddy has spent his career building content, storytelling, and brand platforms for global marketers. At RYA and Episode Four, he helps shape bold ideas that sit at the intersection of culture, creativity, and data-backed insight.

Leslie Walsh

General Manager
& Head of Strategy

Leslie is a seasoned strategist who brings clarity, rigor, and audience insight to complex marketing challenges. As GM, she ensures RYA’s work, sessions, and client engagements translate into high-quality experiences for brand teams.

Andrew Miller

Head of Creative

Andrew is a creative leader with deep roots in design and concept development, shaping how audience insights evolve into bold, strategically grounded ideas. He helps guide RYA’s creative direction, ensuring every concept is both visually compelling and conceptually sharp.

Michelle Luzuriaga

Head of Business Development

Michelle leads business development for RYA, helping brands understand how audience intelligence and creative AI can transform their marketing. She brings a sharp commercial perspective that turns complex challenges into clear opportunities for growth.

Michelle Carp

Account Management

Michelle brings experience across a broad mix of genres, guiding clients through RYA’s strategic and creative process. She helps bring those ideas to life both through content and real-world activations.

Sarah Islas

Account Management

Sarah has guided organizations ranging from Fortune 500 leaders to emerging startups through RYA’s strategic and creative process. She also helps bring those ideas to life across a range of content and experiential formats.

Maddy Price

Account Management
& Business Development

Maddy works across strategy, business development, and day-to-day project management, stepping in where her support has the greatest impact. She helps keep major initiatives aligned and teams moving with momentum.

Emily Galvelis

Creative Development

Emily supports creative development within RYA, shaping ideas into clear, compelling concepts across content and experiential work. She brings a strong design sensibility to ensure every idea is crafted with intention and creative integrity.

Khushi Shah

Creative Development

Khushi brings RYA’s ideas to life through design, crafting visual expressions across content and experiential work. Her versatile creative skillset helps tweak RYA’s ideas so they connect with a brand’s latest brief.

Jarren Rocks

Lead Developer (UX, UI)

Jarren designs and builds the front-end experience of RYA, shaping how users navigate insights, ideas, and creative tools. Focuses on creating intuitive, elegant interfaces that make complex workflows feel simple and fast.

Ray Chooi

Lead Developer (Backend)

Ray architects and maintains the systems that power RYA’s data, performance, and scalability. Ensures the platform runs reliably and efficiently as it processes large, constantly evolving datasets.

Andrè Kleppe

Data & Analytics

Andrè supports RYA’s data and analytics work, helping organize, interpret, and test audience data that powers insights and creative development. He also contributes to QA and competitive intelligence efforts to keep the platform accurate and informed.