Forbes Article - Green light for CMOs

We’re in Forbes!

Excited to see RYA featured in today’s Forbes piece exploring how AI is fundamentally reshaping the role of the modern CMO — not just as an optimizer, but as a creative visionary backed by real-world data.

The article highlights how forward-thinking brands are using AI to uncover unexpected audience passions — and how we’re helping them turn those insights into bold, resonant campaigns.

As our CEO and Co-founder Mark Himmelsbach puts it:

“AI’s most powerful role in marketing is supporting creative bravery.”

This feature is a huge moment for our team, and a validation of the work we’re doing at the intersection of data, creativity, and cultural relevance.

Read the full article here.